Church Recruitment

Listening to Mahalia Jackson sing Nearer, My God to Thee is a moving enough experience that after doing so, I’m almost ready to sign on for the whole baptism, drinking the blood of Christ, praying thing.

So here’s a bit of free recruitment advice to my friends of the churchly persuasion: buy up the rights to stirring religious music and make it all available, for free, to your potential recruits. If you do so with intelligence — more Mahalia and less Amy Grant, let’s say — I think you could win some converts.