Cameron Block Blend Complete

Peter Rukavina

My friend Claude has a much better camera than the abysmal one on my phone; he was visiting my office on auction business this morning and generously snapped a photo of the completed Youngfolk & The Kettle Black “Cameron Block Blend” coffee bag in all its two-colour splendour.

Cameron Block Blend

One of the nice things about this photo is that it lets you see the physical structure of the bag that influenced some of the design decisions: the creases that run horizontally, for example, forced me to print things closer to the “top” than I would have otherwise (although I see now, looking at this again, that the design would have benefitted from 2 or 3 additional points of leading between “Cameron Block Blend” and the body text, leading that wouldn’t have caused conflict with the creases).

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Photo of Peter RukavinaI am . I am a writer, letterpress printer, and a curious person.

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