The Guardian’s Election Non-Coverage

Citizens of Charlottetown woke up with a new mayor and city councillor following from yesterday’s municipal election in the city. Picking up our daily newspaper The Guardian, this morning, however, you’d never know it:

The Guardian, Page 1, November 6, 2018

Instead of election coverage, we see a delightful piece about the local brewing industry.


Because, starting this summer, The Guardian is no longer printed on Prince Edward Island.

As the CBC reported in May, the paper is printed in Halifax now, a move instituted by its new owners:

In an email statement to CBC News, SaltWire Network spokesperson Barbara Cameron said the Guardian and Journal Pioneer’s digital platforms will be the “primary venue for late-breaking news.”

Printed newspapers are evolving and so is what we include in that medium. More and more we’ll be playing to the strength of print, which facilitates thoroughness, resonance and permanence,” she said.

That’s powerful PR, but little consolation for someone who wants to read about the election by opening a real newspaper.

Here’s how the non-news was explained on the front of the paper today:

There are new mayors in Charlottetown, Summerside and Stratford today, as well as a new council in the new municipality of Three Rivers. While print deadlines prevented results in today’s print edition of The Guardian, full coverage is online and will be in Wednesday’s paper.

By Wednesday, who will care?

By comparison, here’s the front page of The Guardian from February 11, 1904, the morning after that year’s municipal election in the city:

The Guardian, Page 1, February 11, 1904

Those were the days.


Pat Martel's picture
Pat Martel on November 7, 2018 - 07:43 Permalink

Great article, Peter. Loved the comparison to the coverage in the 1904 Guardian.

Andrew's picture
Andrew on November 7, 2018 - 09:11 Permalink

You would think SaltWire would have the resources and the ability to shuffle its printing schedule to allow local papers to remain relevant the morning after an election.

Peter Rukavina's picture
Peter Rukavina on November 7, 2018 - 09:41 Permalink

What’s double remarkable about the 1904 election issue is that it was a morning paper, produced from hot metal. All that type had to be set, laid up, and printed: it was hard, hard physical work, all of it. That, 114 years later, we cannot achieve the same timeliness, despite having tools that make newspaper creation, by comparison, a snap of the fingers, is saddening.

Laurent's picture
Laurent on November 7, 2018 - 22:02 Permalink

I found the reporting on the election poorly done. It is as if the Guardian did not care or did not consider the election important. Imagine if the world ends today you will read about it tomorrow. LOL!