Wikipedia has an interesting article on vehicular cycling:
Vehicular cycling (VC) is the practice of driving bicycles on public roads in a manner which is visible, predictable, and in accordance with the rules of the road for operating a vehicle.
The article makes the distinction between this and pedestrian cycling:
An alternative to vehicular cycling is pedestrian cycling, or cycling according to the pedestrian rules of the road. This means riding on sidewalks, crosswalks and paths at pedestrian speeds.